10 Steps to Fundraising Success With Otis Spunkmeyer
Looking for the best fundraising idea for your school, sports team, church or group? You have found it with Otis Spunkmeyer. Selling frozen pre-portioned cookie dough is one of the easiest and most profitable fundraisers you will do. By following this simple 10 Step Guide, you will ensure success and have fun in the process because… Everybody Loves Cookies.
Organize Key Communication Points
You’ll need to announce your fundraiser and let people know important information such as:
- The reason for the fundraiser. What are you raising money for? Be specific. Research shows that when the purpose of the fundraiser is known, people are more willing to purchase items
- Pricing
- Start and end date
- Date money and order forms are due
- Volunteer recruitment
Announce Your Fundraiser
Make it an event! By baking up some cookie samples, putting up signs in high traffic areas, and perhaps having some entertainment, you can get people excited about your fundraiser. Use the Fundraiser Kick-Off Event Form to communicate your event. Follow up your cookie dough event with the Fundraiser Announcement Form. Give both forms to your sellers to help them communicate the fundraiser to their family and friends.
Prepare for Your Kickoff Event
Friday is a perfect day for your fundraising kick off giving you 2 full weeks including 2 weekends to conduct your selling efforts. Make sure you have enough Otis Product Brochure/Order Forms for all of your sellers. You should also prepare a simple “cheat sheet” for the sellers that includes the purpose of the fundraiser, financial goals and other key talking points.
Hold Your Kickoff Event
Get people excited about your Otis Spunkmeyer fundraiser! Cover all of the information that you prepared in Step 1. Ways to create excitement around your fundraiser include:
- Sampling fresh-baked cookies. Everyone, especially kids, will get excited if they get to eat a warm, gooey cookie.
- Setting up some simple games and giving a small prize to the winners
- Offering incentives to the top sellers to help motivate participants
Promote Your Fundraiser
The more you tell people about your fundraiser, the more you will sell.
- Hang Otis posters in high traffic areas around your building
- Make announcements over your loudspeaker
- Place details on your website, and on your Face Book and Twitter pages
- Place announcements in your local newspaper and ask for community support
Send Out a Fundraiser Reminder
Now that your fundraiser is underway, you’ll want to send out a Reminder Form to your sellers reminding them when the order forms and money are due.
Tally and Place Your Product Order – Otis products must be ordered by the case. Use our simple Tally Order Form which will automatically round your order to the nearest case. You can get this tally order form from your Otis Spunkmeyer fundraising sales or customer service representative.
Send Out Your Delivery Reminder and Volunteer Request
Once you have been contacted by your local Otis Spunkmeyer Sales Center advising of your delivery date, send out a Delivery Reminder Notice and a Volunteer Request Form. To help with volunteer recruitment, consider providing an incentive like free Otis cookie dough to all of your volunteers.
Organize Your Delivery Day
Make sure your delivery is a smooth process with these 3 forms: Delivery Checklist, Steps for a Successful Delivery and Flavor Name Tags.
Distribute Your Product
Point people in the right direction for cookie dough pick up by hanging “Delivery Here” signs from the entrance to the distribution location. To help you create an easy flow for product pick up, use this handy Distribution Schematic sheet that lays out the best way to organize the room for your pick up.
With these 10 steps, quality Otis cookie dough and the Otis Easy Direct-to-You process you’ll be on your way to the most successful and fun fundraising events ever.
Ready to plan your next fundraising event? Contact us today to get started.
